Our Approach.
Boulevard North is all about, well — you.
As a business owner, you have the insight and knowledge needed to lead change for your business. But you need someone to help you combine your ideas with creativity and the digital world we live in.
This is where we come in
Built on Trust.
Driven by Design.
Focused on You.
Boulevard North gets behind your business and by sharing our passion for design will help you uncover your brand’s full potential. We approach each project with openness and collaboration, adding value to your business with our insight, direction and designs that differentiate you from your competitors.
You will deal directly with Alicia, whose standards are that of trust, respect and transparency for the design process. She will pair her business sense and creativity to deliver a seamless experience that balances on-trend design with an approach that leaves you feeling comfortable and confident to grow your business with purpose.
Boulevard North takes your vision and brings it into focus through modern, functional design.
Styling Your Personal Vision To Perfection
Your design should speak clearly, confidently, and in your voice. We help shape your brand into something that not only looks good - but works for your business.
From launching a new website to refreshing an existing brand or creating custom materials, our team will help you make a lasting impression.
Build a brand that reflects where you’re headed →
Build a Website That Works for You
Whether you’re launching something new or refreshing what you’ve got, we’ll design a Squarespace website that’s easy to use and built to grow with your business. Clear, professional, and ready to work as hard as you do.
Design a Brand That Actually Feels Like You
From logo design to full brand identity packages, we help you shape a visual style that’s clear, cohesive, and aligned with where your business is headed. Let’s bring your vision into focus.
Bring Your Brand to Life in Print
We design custom marketing materials and offer professional print services, exclusively for Boulevard North clients, to help you show up consistently and confidently, online and off.
Get the Support You Need to Move Forward
Whether you need a fresh perspective on your website or help learning the tools to manage it, we offer personalized support to help you feel more confident and in control.
Great results come from
positive working relationships
A Design Partner You Can Rely On
Hiring a designer is a big step and we don’t take that lightly. We know you have worked hard to build your business, so our job is to make the creative side feel manageable, strategic, and exciting.
At Boulevard North, we’re not just here to “deliver a file.” We’re here to be part of your growth, offering respectful collaboration, honest advice, and designs that get noticed.
Once we launch your website or branding, we don’t disappear. We’re available to support you, train you, and make sure you’re confident running things on your own.
Our Design Process
When done right, having the proper design strategies in place helps convey the right story about your brand. So when you invest in your business to create a cohesive brand, you create trust and awareness - the perfect pairing to obtain your ideal customer.
To help, we have created simple processes specifically designed to set you up for success.
From start to finish, our guided suites of foundational design services will focus on solving problems and challenges through the lens of design.
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1. Onboarding: We start with a consultation call to understand your goals and what you’re looking to build. Once your proposal is approved, we’re officially underway.
2. Strategy & Start-Up: This is where we build the blueprint for your website. We work closely with you to understand your vision, outline your site structure, and create a clear roadmap. If needed, we provide full guidance on your website content. Once the sitemap and structure are set, domain and technical details are finalized.
3. Content Development: With a clear direction in place, we take the time to develop thoughtful, intentional website content that reflects your brand and speaks to your audience.
4. Website Design & Build: Your content is brought to life through modern, functional design. We carefully design layouts, visuals, and user experience to ensure everything works together seamlessly.
5. Review & Revisions: You’ll review the website and share feedback. We refine the details to make sure everything feels right and aligns with your vision.
6. Launch Preparation: Final revisions are completed, technical checks are done, and we prepare everything for launch.
7. Launch: Your website goes live and is ready to support your business, build trust, and help you get noticed.
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1. Onboarding: We begin with a consultation call to understand your business, goals, and what you’re hoping to achieve. From there, we recommend the brand package, or create a custom package, that best fits your needs and set a project start date.
2. Discovery: This is where we dig into your vision. Together, we explore what you want your brand to look and feel like, review visual inspiration, and align on direction. From this clarity, we begin developing the foundation for your logo.
3. Concept Development: Based on the approved direction, we design one thoughtfully developed logo concept built with intention and strategy - not guesswork. In most cases, this concept is refined to completion through the revision process. Additional concepts can be explored if needed.
4. Refinement & Finalization: We work back and forth through the revision process, refining the logo until it feels right and you’re completely happy with the final result. Once approved, we export and deliver all necessary files for both print and online use in the formats you need - so you’re fully set moving forward.
5. Brand Strategy & Expansion: For businesses looking to go deeper, our higher-level branding packages offer a more in-depth brand strategy experience. This includes a complete brand style guide, curated colour palette, font bundle exports, and optional stationery design. This will give businesses and organizations alike a cohesive, confident brand system to follow.
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1. Onboarding: We begin with a consultation or project intake to understand what you need, timelines, and priorities. This helps us align on scope and ensure a smooth process from the start.
2. Direction & Content Review: We gather any required brand assets, copy, sizing details, and inspiration. If anything is missing, we guide you through what’s needed so the project can move forward efficiently.
3. Design & Layout: We design the first draft with intention, ensuring the piece aligns with your brand and is both functional and professional.
Custom design projects may include marketing materials, brochures, multi-page booklets, signage, tradeshow banners, roll-up banners, business cards, stationery, social graphics, and other branded print or digital assets.
For larger projects such as multi-page booklets or publications, we first design and share a small selection of pages. This allows us to confirm layout, style, and direction before completing the full first draft.
4. Revisions: We work back and forth through a clear revision process, refining the design until everything feels right and you are happy with the final outcome.
5. Final Files: Once approved, we export and deliver all necessary files for both digital and print use, provided in the appropriate formats so you are fully set up moving forward.
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1. Print Planning: We confirm quantities, sizing, paper options, finishes, and timelines to ensure your printed materials reflect the same quality as your brand.
2. Pre-Press & Proofing: We prepare print-ready files and carefully review proofs, paying close attention to colour, layout, and production details.
3. Production Coordination: We manage communication with the printer and oversee production details so you do not have to navigate the technical side of printing.
4. Direct Shipping or Local Pickup
Final print materials are produced and shipped directly to you, ready for use. Or we can arrange local pickup if you are in the Listowel or North Perth area.